Wholesale accounts
Become a K-Beauty Retailer
Carry authorized Korean skincare, makeup, lash and hair-color brands, imported for the U.S. with English labeling and stocked in California. Order on Faire, apply to buy direct, or ask us a question.
Who can apply
Wholesale accounts are for licensed businesses that resell to customers.
Beauty and K-beauty stores
Specialty beauty, cosmetics and K-beauty shops.
Salons, spas and studios
Hair salons, spas, lash and brow studios that retail or use products professionally.
Online retailers
Web stores selling under their own business. Some brands have specific marketplace rules, which we confirm by brand.
Distributors
Regional and international distribution partners in the U.S., Mexico and Latin America.
The MIJU Difference for retailers
Authorized brands
Every product comes through our direct brand partnerships, never the gray market.
US Labeling & Compliance
Products imported for the U.S. market with English labeling and full ingredient lists.
Stocked in California
Orders ship domestically from California inventory.
Product support
Brand information, ingredient answers and images for your shelves and listings.
How it works
Submit the form
Smaller stores can order on Faire right away. For a direct account, submit the application with your seller's permit or resale certificate.
We verify
Our team reviews your business information and follows up by email or phone.
Get your login
Approved accounts can log in to see wholesale pricing across the catalog.
Place your order
Order online or work with our team on your opening assortment.
What to have ready
- Business name and contact information
- Seller's permit or resale certificate number, and the issuing state (or country outside the U.S.)
- The brands or product types you are interested in
- Your store type: storefront, salon or spa, online, or distribution
Choose how you want to buy
Smaller stores usually start on Faire. Larger accounts can apply to buy direct.
Order on Faire
Order our brands on Faire and use Faire's payment terms and buyer benefits.
Shop MIJU on FaireApply to buy direct
For established retailers, salons and distributors. Requires business verification.
Apply nowNot sure yet?
Tell us what you need and we will help you choose brands and the best way to order.
Send an inquiryKorean brand? See our brand partnership program.